✅ Updated March 2026
Rent to Rent Deal Analysis Spreadsheet:
What to Model Before Every Deal
Every rent to rent deal must be modelled before you commit. A deal analysis spreadsheet that takes 20 minutes to complete can save you from years of a loss-making commitment. This guide covers exactly what to model and how.
What This Guide Covers
The Five Numbers Every Deal Analysis Must Include
A rent to rent deal analysis is not complex – but every number must be accurate. The five critical inputs are:
- Gross potential income – number of rooms multiplied by achievable room rate multiplied by 12 months. This is the theoretical maximum if every room is let at full rate for a full year.
- Void allowance – reduce gross potential income by 20 percent (for 80 percent occupancy modelling). This is your projected annual income.
- Fixed annual costs – guaranteed rent (12 months), insurance (annual premium), HMO licence fee (spread over contract term)
- Variable annual costs – utilities (estimated annual cost), maintenance reserve (100-150 per property per month), council tax if applicable
- Setup cost – refurbishment, furnishing, compliance certificates, licensing application, marketing costs for first tenants
Net monthly profit = (projected annual income minus total annual costs) divided by 12. Annual ROI = (net annual profit divided by setup cost) multiplied by 100.
The Three Tabs of a Deal Analysis Spreadsheet
Tab 1: Deal Inputs
A simple input form where you enter the deal-specific numbers: property address, number of rooms, achievable room rate, guaranteed rent offered, rent-free period, contract term, estimated setup costs (line by line), utility estimate, and insurance quote. Everything else is calculated automatically from these inputs. For more detail, see insurance requirements for rent to rent.
Tab 2: Monthly P&L Projection
A 36-month (3-year) month-by-month projection showing: rental income at your modelled occupancy rate, all fixed costs, all variable costs, net profit each month, cumulative profit, and cumulative ROI on setup costs. This shows you when you break even on setup costs and what the deal generates over the full contract term.
Tab 3: Sensitivity Analysis
The most important tab. This models what happens to net monthly profit if: occupancy drops to 70 percent (worst case), utilities increase by 20 percent, or the guaranteed rent is 50 pounds per month higher than negotiated. If the deal still generates positive profit in the worst-case scenario, it is a robust deal. If it turns loss-making in the sensitivity analysis, it is too risky. For more detail, see rent-to-rent negotiation tactics.
Green Lights and Red Flags in Deal Analysis
Green lights – deal is worth progressing:
- Net monthly profit above 600 pounds at 80 percent occupancy
- Annual ROI on setup costs above 60 percent
- Break-even on setup costs within 18 months
- Sensitivity analysis shows positive profit even at 70 percent occupancy
- Guaranteed rent below 40 percent of gross potential income
Red flags – approach with caution or walk away:
- Net monthly profit below 400 pounds at 80 percent occupancy – margins too thin for operational risk
- Guaranteed rent above 50 percent of gross potential income
- Break-even on setup costs beyond 24 months
- Negative profit in the sensitivity analysis at 70 percent occupancy
- Deal only works if utilities stay flat and you maintain 90 percent occupancy simultaneously
Frequently Asked Questions
Should I include my own time in the deal analysis?
Your own time is an opportunity cost but is not typically included in the core financial model. Instead, track your total time per property per month and assess whether the hourly return is appropriate. As you scale and hire a VA or property manager, their cost should be included in the model as a direct expense. For more detail, see how to scale your rent-to-rent business.
How accurate are room rate estimates before I have a property?
Check SpareRoom for comparable rooms in the same postcode and condition level. Look at the asking prices of similar HMOs listed online and adjust for condition (your property will command more if better furnished, less if dated). Erring 10-15 percent below headline asking prices is a conservative and realistic approach. For more detail, see how VAT applies to rent to rent.
What does a good rent to rent deal ROI look like?
Most experienced operators target a minimum of 50-60 percent annual ROI on setup costs. At 10,000 pounds setup cost, this means at least 5,000-6,000 pounds net profit per year (417-500 per month). Well-sourced deals in good markets often achieve 80-120 percent annual ROI. Exceptional deals in value markets can exceed 150 percent.
Analyse Every Deal Before You Commit
Property Accelerator gives you the deal analysis frameworks, financial models, and market benchmarks to make every rent to rent decision with confidence.
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